"Not try to overthink things or do anything crazy, just stick to what coach has dialed up. I'm just going to try to play my game and go from there. Just keep it simple."
— Brock Purdy
photo courtesy of the San Francisco 49ers
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Getting picked last isn't great. Brock would know…
As February rolls in, it's time for a reality check on our goals. How often have you lost sight of your aspirations by now, slipping from proactive to reactive mode? I know I have in the past. How do we stay focused in the chaos of a competitive, hyperconnected world? That's a heck of a ball game.
And when we lose sight of our goals – our big goals – we are picking ourselves last.
Brock knows something about that, as I shared with you last year. His journey as a quarterback is a testament to the power of focus. Take, for example, a pivotal game he played in back in 2019, where his Iowa State Cyclones faced off against the Oklahoma Sooners. Under the lights in November in Norman, Oklahoma, Brock quarterbacked Iowa State in a nail-biter of a game in which the Sooners eked out a 42-41 victory. Despite the pressure, Purdy kept his eye on the prize, tying a school record with 6 touchdowns – 5 passing and one running. His secret?
Focus on the task at hand, play by play, amidst the roar of the crowd.
Brock Purdy, now the starting quarterback for the San Francisco 49ers, is set to play in today's Super Bowl. Just a year ago, he earned the moniker "Mr. Irrelevant" as the very last pick of the NFL Draft. Yes, he was picked dead last. Yet, here he stands, ready to lead his team on one of sport's greatest stages. How did he go from last to getting a shot of being number 1?
Simple focus, Brock says. He focuses on and is committed just to what challenge is directly in front of him, play by play, which allows him to take a higher level of action and get a greater result. In describing how he’s grown to become a championship caliber quarterback, Purdy said that games like that 2019 one really helped. “I feel like with just a lot being on the line, in the moment, focusing on what's in front of you, focusing on the defense rather than getting caught up in the crowd."
In a conversation I had with Mandi Dana, a seasoned mentor coach, we explored the essence of focus. Mandi stressed the simplicity of strengthening focus: it's about clarity of purpose, accountability, and unwavering commitment. (
You can watch a Quick Take from our interview by clicking here). As Brock Purdy exemplifies, focus isn't about incredible discipline or fancy tools; it's about zeroing in on what matters most.
We’re sometimes surprised to find that strengthening focus can be simple with the right framework.
As you continue to navigate through 2023, consider embracing the simplicity of focused action. Identify your challenges, commit to your goals, and execute with determination.
Too simple?
This month in my Leadership Circle, we’re focusing on simple goals with a “Big 3” strategy.
If you want to strengthen your focus, your team's focus, or your family's focus, consider keeping it simple. Decide on your 3 biggest, most important challenges, identify potential solutions, and execute. If it doesn’t work, take more “Big 3” actions – refocus, recommit, and execute again.
So, if you’re watching the Super Bowl today, and you watch Brock Purdy play, you might remember his story and that just because he was picked last doesn’t mean he couldn’t get to exactly where he wanted to go. For him – and for you – it’s just about strengthening and simplifying focus by putting what you want and what you do first.